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    • Head Office & Europe A-F
      • UK & Ireland
      • Austria
      • Belarus
      • Belgium
      • Bulgaria
      • Cyprus
      • Czech Republic
      • Denmark
      • Finland
    • Europe F-N
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      • Germany
      • Greece
      • Hungary
      • Italy
      • Latvia
      • Lithuania
      • Malta
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      • Romania
      • Spain
      • Sweden
      • Switzerland
      • Ukraine
  • Americas
    • United States
    • Canada
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  • India
    • India
  • Africa
    • South Africa
    • Angola
    • Botswana
    • Ghana
    • Kenya
    • Lesotho
    • Mozambique
    • Namibia
  • Middle East
    • Azerbaijan
    • Israel
    • Kazakhstan
    • Saudi Arabia
    • Turkey
    • UAE
    • Oman
  • Asia Pacific
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    • Japan
    • Hong Kong
    • Singapore
    • New Zealand
    • Thailand
    • Vietnam
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HSBC

HSBC

The client wanted us to create an informative guide to the Rugby 7s, designed to be carried on person, on a lanyard.

The Z-CARD® was aimed at HSBC customers, rugby fans & their families. HSBC wanted a design that kept to brand guidelines, but also had a less corporate feel.

In response to the brief, we created a design which reflected HSBC’s brand guidelines. The layering of the bold red boxes however, was intended to give a strong, more vibrant edge – as the tournament was something that everyone could enjoy!

  • Graphic Design
  • Z-CARD®
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